Is Your Profile Picture Lacking Impact? Here’s How to Fix It!
Your social media profile picture is one of the first things people see, and it can make or break your first impression. It doesn’t have to be perfect, but it does need to make you visible and approachable. Here are a few tips on improving your profile pic to ensure you stand out for the right reasons! 💡
1️⃣ Don’t Squint in the Sunlight! While outdoor photos are great for natural lighting, direct sunlight can lead to squinting and harsh shadows. The bright sunlight makes it hard to see the eyes and creates shadows on the face. To avoid this, try shooting in soft, diffused light (e.g., during golden hour, under a tree, or on a cloudy day). The light should highlight you, not distract from you.
Pro Tip: If you’re outside, face toward natural light, but not directly at the sun. Or take your shot in a shaded spot to avoid squinting!
2️⃣ Keep the Focus on You, Not the Background! Whilst things like a sunrise create a beautiful backdrop, the lighting can then be off, making the subject darker than the background. Ideally, you want your face to be the first thing someone notices, not the background or scenery. It’s okay if the background is blurred or subtle, as long as you are the focal point.
Pro Tip: Position yourself so that the light is balanced across your face, and avoid busy or distracting backgrounds.
3️⃣ Avoid Distractions! When we look at your picture, we want your face to be the first thing we see. If there are objects that don’t need to be there or logos that aren’t related to you, this can be distracting to the eye. Also think about this when choosing what to wear. Big patterns can be a no no if not right for your brand.
Pro Tip: Clean, simple backgrounds work best. Opt for a neutral background with no distractions so the focus remains on you.
4️⃣ Body Language Matters! When standing straight on to the camera, it can create a stiff, less engaging look. Turning your body slightly (about 30 degrees) can make a huge difference, it’ll make your pose more dynamic and visually interesting, while also giving off a professional yet approachable vibe. This small adjustment can elevate your overall profile pic!
Pro Tip: Place one foot slightly forward, angle your body to the side, and keep your shoulders relaxed to create a more engaging, confident look.
5️⃣ You Don’t Need Perfection . Just Visibility! It’s important to remember: your social media profile is about building trust, and that means being authentic.
If you want help with how to improve your profile picture, then pop me an email. I’d love to help and share more tips along the way. Not feeling comfortable taking selfies? Then I can also help you with that. Just click on the link below and sign up to my selfie challenge.
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